Humble Donut Co., a new doughnut franchise in El Paso, pushes to provide a comfortable environment with delicious food at 7500 North Mesa St.
What sets the shop apart from national doughnut chains are their customizable bite-sized doughnuts with a variety of glazes and toppings. Customers can choose from a pack of three with three flavors to the largest option of a 36-pack with six flavors. The company offers EÔTÉ Coffee, from a company out of Oklahoma, to complement its circles of goodness.
Humble Owner Gabriel Borunda is co-branding with the frozen yogurt company, Orange Leaf, to bring a larger array of options to customers in El Paso.
“We have different kinds of customers, and we are sure we have different things for everybody, so together with my employees we can make a big difference every day for everybody,” Borunda said.
The franchisee noted that making a difference with his employees is what matters most in the end.
“You put investment right, and then you get to know most of the neighbors,” Borunda said.
He said his array of regular customers makes him glad he chose to bring this new concept to El Paso.
There are only three locations in the United States. The fairly new franchisee has signed a new franchising agreement and plans to open a new location near UTEP.
Humble Donuts is open 8 a.m. to 8 p.m., Monday through Saturday and 9 a.m. to 8 p.m. Sunday. For information, visit humbledonuts.com or Instagram page @ humbledonutco_elpaso.